If you were asked what to put in a new breakfast cereal box as a gimmick, what would you pick?

Well lets see, I have 3 kids and over the years I have bought a lot of cereal! I must be buying the wrong cereal because of all the times I have purchased cereal, I could probably count on my fingers how many times there was an actual prize or toy in the box.

It seems the "digging for toys in the cereal box" days are over...

If you actually think about it, unless your child is OCD and has to wash his or her hands all the time, then think of that dirty hands touching all the cereal that the family will eat in the morning. Yummy! Streptococcal pharyngitis for breakfast!

But seriously, I remember sneaking into the kitchen to open the newly bought cereal and digging for the toy. Kids should still be able to experience this...maybe there should be some sort of healthy or hygenic product like liquid dispensing soap at the bottom of the box?

I suppose it is better then finding that ever elusive factory worker's severed finger in your bowl of cereal. That would be fascinating.